The Sun newspaper (UK) today reported that Jay is planning on produce his own line of hats, as part of a new clothing label.  Hello Magazine covered the story and writes: "The funky front man's new designs will be part of trendy new label called Quai, with the millinery creations just one part of a broader range of men's clothing. Eventually, the Feels Just Like It Should singer hopes to add a Quai women's collection. Apparently the ultra-hip pieces will be high quality, but relatively affordable. "Jay's very creative and this will be a great artistic challenge for him," a friend told The Sun."